What Can a
Real Estate Virtual Assistant Do?
The admin that keeps agents off the road, and how a VA can take it over.
Real estate is our longest-running specialty. One of our clients has worked with our team for five years. Agents earn money showing homes, negotiating and building relationships. Almost everything else can be handed to a trained VA.
Lead management and follow-up
- Enter new leads from Zillow, Realtor.com, your website and open houses into your CRM
- Tag and sort leads by timeline, price range and area
- Send first-touch emails and texts within your response window
- Run long-term drip campaigns for leads who aren't ready yet
- Book buyer and seller consultations on your calendar
- Keep CRMs such as Follow Up Boss, kvCORE or GoHighLevel clean and up to date
Listing support
- Prepare listing descriptions from your notes
- Upload photos and details to the MLS (where your board permits assistant access)
- Coordinate photographers, stagers and sign installers
- Schedule showings and send feedback requests
- Send weekly seller update reports
Transaction coordination
- Track contract deadlines and contingency dates
- Collect and organise documents and signatures
- Keep lenders, title, inspectors and clients updated
- Prepare closing checklists and move-in reminders
Marketing
- Schedule social posts for new listings and just-solds
- Create flyers and graphics in Canva
- Send monthly newsletters to your sphere
- Post updates to your Google Business Profile
- Ask past clients for reviews after closing
Sphere and past-client care
- Send home-anniversary and birthday messages
- Remind you to call top referral sources
- Maintain your past-client list for repeat and referral business
- Research local market stats for your content
- Prepare CMA inputs for your review
Note on licensing: an unlicensed assistant can't perform activities that legally require a real estate licence in your state or province, such as negotiating terms or giving advice on price. A good VA handles the admin around those tasks, so you can focus on them.
What realtors say
Our Google reviews come from real estate professionals, who mention help with lead generation, CRM management, transaction coordination, social media and follow-ups. Read them on Google →
Learn more on our real estate VA page.
Want a dedicated VA working your business hours?
Book a free 30-minute call. We'll map your tasks and recommend a plan. Part-time from $699/month, no contract.
Frequently asked questions
In many markets, assistants can enter listing data under the agent's account where the local board allows it. Check your board's rules first.
Commonly Follow Up Boss, kvCORE, GoHighLevel, HubSpot and Salesforce. MyVirtualExpert VAs are trained on the most widely used platforms.
At MyVirtualExpert, a dedicated part-time VA starts from $699/month (80 hours) and full-time from $1,199/month (160 hours).